Web users prefer to access websites with their smartphones than PCs. This directly means that if your website is not mobile ready you’ll see a decrease with the number of visitors every day. For your website to gain more visitors it needs to be accessed using any device that can connect to the internet not just a desktop or a laptop. That is not a difficult task to carry because mobile web design is available when you need. Even if you have a website that is not mobile ready you can always convert to a mobile friendly responsive design.
By carrying out mobile web design your website will be accessible globally regardless of the device the user is using. There is no reason why a user should not make use of his/her PC or smartphone to access the same content. By making a site mobile ready, both the PC and smartphone can be used with any device anywhere, everytime and everywhere.